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Customers
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Our segmented approach
enables us to deliver products and services to
satisfy our customers’ needs, from the full
spectrum of retail banking products to highly
sophisticated corporate and investment banking
products and services. Our focus is to continuously
simplify and streamline the way we operate to
maintain our service orientation.

Bank in a box.
Highlights
- we were rated as the top brand in the South
African financial services industry according
to the Markinor-Sunday Times Top Brands Survey
for 2004;
- we were rated as bank of the year, emerging
markets bank of the year, and Best Bank in:
South Africa, Swaziland, Uganda, Lesotho, Botswana
and Zimbabwe. (The Banker magazine);
- we received a "Top Rated" accreditation;
and we were regarded as the highest rated
custodian
in South Africa (Global Custody Review);
- we were rated as the Best Bank in sub-Saharan
Africa, and we won top honours in four categories:
Best Bank in South Africa, Namibia, Uganda and
Swaziland (Euromoney magazine);
- we successfully launched our Mzansi BlueAccount
- we opened 90 000 new accounts in 2004;
- we developed 26 tactical service centres during
the year to reach customers in the lower-income
group;
- we achieved good market share in credit card
(32,8%) and mortgage advances (25,8%); and
- we continued to provide infrastructure financing
both in South Africa and the rest of Africa.
Looking ahead we will strive to
- retain and preserve our market share in the
key markets in which we operate both in South
Africa and globally;
- keep our products and services fairly valued,
competitive and appropriate to the needs of
our diverse customer base; and
- support the ongoing national initiatives to
promote socioeconomic transformation and empowerment
in South Africa by providing appropriate and
fairly valued banking and investment products
and services to our customers.
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